Texture! Resource Guide

Texture! All About Options - March 2013

Become more comfortable with curl and open up a wealth of texture possibilities.

An exciting trend is driving new business and encouraging salon pros to expand their menu of services to be able to embrace all texture types. Wavies, curlies and coilies are asking: what styles are available to me that showcase my natural texture?

As with anything new on the beauty horizon, training is the first step. Help yourself develop this business by finding some product knowledge classes, specialized cutting instruction and information on the science of curl. This education is becoming more common at trade shows and advanced academies, as well as right here—in this special twice-annual collaboration between MODERN SALON and TextureMedia Inc.

Inside Texture! you’ll find the styles, the how-to’s and the products that are making waves today, and you’ll pick up tips from some of the country’s top texture experts. If you’re attending America’s Beauty Show 2013 (ABS) in Chicago on March 9-11, check yourself into texture by stopping by the special texture stage and exhibit area that MODERN SALON Media and TextureMedia Inc. will be presenting. Our sponsors have some fabulous surprises in store that you can bring home to curly clients and then start off spring with success that comes…naturally.

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