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Enhance Medium Curl With Summer Styles

by Jill Leitz on Monday, May 24, 2010

Jill Leitz

As one of the most sought-after stylists in the beauty industry, Jill Leitz possesses an endless passion for creating innovative and conceptual styles that display the perfect balance between texture and movement. After almost four decades in the business, Jill stays on the cutting-edge of the hair industry with her unquenchable thirst for knowledge and training on the latest styles, techniques and theory. From design and color to client building and salon management, Jill has been gifted with overflowing creative talent combined with a strong commitment to educating, empowering, and inspiring fellow salon professionals. As a three-time NAHA award-winner, Jill’s reputation as a innovative and creative force has been recognized in spades by the beauty industry.

Summer is coming—I can’t think of a better time to educate your clients about how to show off their natural curl! It’s the season for the natural look—the perfect time to help curly haired clients maximize their time having fun in the sun and minimize their time messing with their curls. In the world of curly hair, medium curl is the easiest curl to transform and change—good news for medium curly-haired clients who are looking for easy options this summer.

A few simple tips and tricks about handling medium curl, the most workable, pliable type of curl. As with any type of curl, it’s still vital to consider every step in the process—from how to touch it after washing, to selecting the best products and choosing the right techniques for setting the style.

Medium curl has a tendency to go frizzy, so less handling is better. Educate your medium curly clients to carefully and softly scrunch hair with a towel to get some of the moisture out after washing. Then, the choice of product depends on what direction you want to take. There are so many options with medium curly hair— enhancing and molding it into larger curls, structuring stronger ringlet curls, reworking it into a lazy wave, or setting it to dry in its naturally curly state—just to name a few.

I’ve found one of the most interesting ways to transform medium curl is to randomly put a pin curl set into the hair. It’s a quick way to transform medium curls into a beautiful, random assortment of different-sized curls. The most important thing to remember with this technique is let go a little and not to get too meticulous about sectioning.

Divide the hair into random sections—either long, vertical sections or wide, horizontal sections. Take the curl in its natural form, without pulling or raking through it. Gently lift each section out and apply a soft/light product (I use Redken Fabricate 03 to activate texture and give definition). Curl each section around your finger, then curl it back in toward the head and clip it.

Another option is to lift out each section and spray it with a light spray to seal in shine and smoothness (I recommend Redken Iron Silk). Roll each section back on itself so you end up with a stand-up curl and clip it. This transforms loose medium curl into a stronger, more committed curl. This technique also works well by using a piece of tissue shaped like a cigar, wrapping the hair around it, and tying to itself (think rag curls).

After all the sections are set, you can use a diffuser to dry the hair, and then go in with a flat iron and press each pin curl. Talk to and educate your clients. Let them try these techniques while you have them in the chair. They will feel empowered with new options. With a little practice—and the right product recommendations—your clients can easily master these techniques.

Presenting curly-haired clients with recommended products to help them embrace whatever direction they want to take their curl almost always results in the sale of a product or two. It’s a win-win situation, one that motivates, educates and celebrates your medium curly clients to look and feel their best this summer!

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Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

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