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Beach Waves Coming from Pravana

by Michelle Breyer on Monday, October 12, 2009


If you are a trend savvy stylist that is always current with the hippest in hair, you won’t want to miss a chance to get a peak at Pravana’s new Beach Wave technique. The company is hosting a free webinar at 3 p.m. EST on Jan. 11, 2010.

From the red carpet, to the covers of every top magazine, there is a trend toward a new, loose undefined, soft undulating wave. This new look is reminiscent of the look you get after stepping from the ocean and the hair forms a soft, subtle, natural wave.

To achieve this look, Pravana’s Beach Wave is an innovative tool and service designed to provide long-lasting, soft, natural, undulating waves that allow clients to achieve this sensuous look quickly and easily. This unique application and gentle formula contains no thio, and utilizes natural cysteamine, a natural amino acid, to realign the hair’s internal bonds to create a soft, sensuous wave.

James Gartner

James Gartner,
Pravana Top Educator

This gentle formula is safe for color-treated hair and incorporates Keratin Fusion Restructurizing Serum to infuse hair with silk and human hair keratin amino acids which strengthen, protect and add shine.

The Beach Wave Webinar features one of Pravana’s Top Educators, James Gartner. He will host and educate you on how to perform this exclusive salon service. You will learn the step-by-step procedure in applying The Beach Wave, plus styling techniques. James will also discuss how to apply the service to different hair types and textures, as well as provide valuable insight throughout the entire learning experience. During the webinar, we will be collecting live email questions and have some time to sit with James to address your questions and concerns.

The webinar will conclude with a Pravana fashion show, where you will see a variety of different hair colors and textures with the The Beach Wave look.

To learn the Beach Wave step-by-step, online in real time register now.

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Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

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