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Texture: Male Celebrities Who Rock Curly Locks

by Modern Salon on Saturday, January 29, 2011

Curls aren’t just for girls. Many male celebrities—from Hollywood heartthrobs to NFL stars—are sporting textured looks these days and setting trends for the rest of the male population.

Josh Groban

Josh Groban

With hair like singer Josh Groban’s, it’s really important to not touch it until it’s completely dry, says celebrity stylist George Papanikolas. Only use a light amount of product like Joico’s Curl Definer Crème, and run it through wet hair. Once the hair is completely dry, lightly scrunch it to eliminate any stiffness. The end result will be soft, defined waves without frizz.

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Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

With cross marketing other services, know who the salon leaders are and copy them. Your staff becomes a resource to each other and by sharing dialouge that works, we all win.

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