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Stylist Jason Leo Hurst on West Coast Hair Trends

by CurlStylist on Tuesday, March 4, 2014

Jason Leo Hurst of Dej Salon in Sherman Oaks, CA is a veteran stylist with 16 years experience in the hair industry. Being less than a thirty minute drive from Los Angeles, Jason has seen it all when it comes to hair and beauty. But before being well known on the west coast for his hair artistry, Jason actually kicked off his career in Soho, NYC at the Devachan Salon. The founders of DevaCurl helped Jason mold and perfect his craft, and before he knew it, he was in California practicing his passion. I recently chatted with him to pick his brain about the latest and greatest in the west coast curly community.

CurlStylist: Where do you find daily inspiration?

Jason Leo Hurst: I love helping curly girls that are desperately seeking solutions. I constantly hear things like “I’ve tried every product” and “I cannot find anyone who understands my hair.”

CS: What are your favorite curly hair cuts or styles to perform on clients?

JLH: I love big hair! My favorites are long, layered, and full. I also enjoy cutting angular bobs with an edge.

CS: Which hair products do you love to use?

JLH: I love DevaCurl’s NoPoo. It’s simplicity and performance transforms dry textured hair while preserving hair color like no other! Elita makes a hair mask that is also great. I use it solely as a leave-in styling aid in the dryer. It truly performs. It has just the right amount of emollients to provide shine and weight to control frizz! Having only one hair product for my clients to use is truly life changing for them!

CS: What are some hair trends you are seeing a lot of nowadays?

JLH: Balayage hair color and beach waves!

CS: Finally, what is one thing you wish every curly man or woman knew about their hair?

JLH: I want them to know that it CAN be easy!

If you are in the Sherman Oaks area, you may book an appointment with Jason at Dej Salon on the website, www.dejsalon.com. Or, contact the salon by phone at (818) 981-4440.

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Top Tips for Businesses
Top Tips for Businesses

Business Building Techniques

Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

With cross marketing other services, know who the salon leaders are and copy them. Your staff becomes a resource to each other and by sharing dialouge that works, we all win.

Geno Stampora, Stampora Consulting Inc.
www.genostampora.com

Top Tips for Businesses