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Client Hair Coloring Tips From Brig Van Osten

by CurlStylist on Thursday, July 14, 2011

brig van osten

“Shear Genius” winner Brig Van Osten uses Pravana colors to achieve stunning results.

Hey there, my curly loving and cutting friends!

In case you missed out on Brig Van Osten’s live Facebook chat hosted by Pravana, we’ve provided you with some of the Q&A highlights.

Straight from the “Sheer Genius” to you, Brig provides quick client management and hair coloring tips.

Question: I have a client with Level 5 all over and chunky platinum highlights. She now wants to totally switch to JLo’s new Soft Sandy Blonde. What do you suggest?

Brig: I suggest you use Pure Light Power Lightener with 10 volume on her nat level 6. Leave your level 9panels out. Lift to level 9. Wash & dry.

Q: On personal style—do you ever worry that your own personal style will deter a client? I am in a pretty conservative area, and while I’m classic, I’m still kind of bold and worry about getting in to a salon and finding that a problem.

Brig: A great way to get around that is to create something cool using a clip in hairpiece that can be clipped out when you client goes to the day job. I never worry about what someone else will think of how I choose to look. I want to attract those who “get” me. I’m an artist and it reflects in my appearance. If I had to wear all black to a job, I wouldn’t work there.

Q: Have you ever listed with an agent? I’m near Nashville & I would love to get some on-shoot work and was thinking of contracting agents once licensed.

Brig: If you want to do freelance work, an agent is almost always necessary. Negotiating money for yourself is also challenging. Agents are fabulous.

Q: Brig, how do you get your clients to try a little “fun” color when they are timid about it?

Brig: I start each consultation by asking: “What do you like and dislike about your hair? If you are in the color room formulating and find yourself unclear, you didn’t talk enough with the client. Go back & ask more questions. Review pictures. I keep crazy records on each client. Consistency is key to a successful career as a stylist.

Q: I recently had a big problem with “sun-in.” Brig, how do you deal with this nightmare? Are there any recommended steps on getting this color correction under control?

Brig: Sun-In-EEEEEKKKK. Test strand & always darken, never lighten. Proceed with caution and under promise results. I remind clients that tell me, “My hair is strong and can handle it,” that I don’t want to see them on Judge Judy with me. Sun-In, Henna, crap from the all-natural market – BEWARE. Test strand. That has saved me many times. Offer a hair rehab program at your salon—great way to bring in clients with wrecked hair & make plans to nurse it back to health.

Q: Brig, I saw an awesome timeline of your career somewhere, but I can’t remember where it was.

Brig: I got my start at the cheapest school & hustled education after that. I also assisted and learned a ton of “what not to do” from a lazy stylist.

For more information concerning this chat with Brig Van Osten and the products he recommends, visit Pravana’s website.

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Business Building Techniques

Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

With cross marketing other services, know who the salon leaders are and copy them. Your staff becomes a resource to each other and by sharing dialouge that works, we all win.

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