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Christo a big hit at IBS

by CurlStylist on Friday, March 12, 2010

Christo

Christo and his curly models

Another IBS, held March7-9, 2010, is in the books, and this year’s show was as successful as ever.

Highlights include:

• Standing-room only Main Stage performances by Nick Arrojo, Robert Cromeans, Vivienne Mackinder, Martin Parsons & more!

• Fantastic classes and demonstrations by Emmy award-winning makeup artist, Eve Pearl.

• A packed exhibit hall with thousands of products & tools & inspirational in-booth education.

• As always, the event garnered fantastic press coverage. Check out this video from CBS-TV!

And renowned curl expert Christo debuted his new cutting technique, Diametrix, which he says was very well-received. “Both my classes were packed and salon professionals were even standing in the hallway,” he says.

Be sure to stay tuned, as CurlStylist will have more information about Diametrix soon.

Christo

Christo’s IBS session was packed.

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Business Building Techniques

Begin having frequent staff meetings and collaborate on business building techniques used by others that you work with. Every salon has success right inside. Get the top booker to explain how they do it. Pair the weakest with the strongest and let them work next to each other. They can learn from what they hear and see. Do the same with retail sales. Share the ways that the top stay on top.

With cross marketing other services, know who the salon leaders are and copy them. Your staff becomes a resource to each other and by sharing dialouge that works, we all win.

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www.genostampora.com

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